It's Called a Pose for a Reason
We see bodybuilding, fitness, figure, physique and bikini competitors regularly getting into position and posing to show off their best work on stage and the gamut of criticisms of their posing whether it done according to the rules or not. While competitors are judged the entire time they are on stage that's typically done from the officials table directly in front of the stage. Judging doesn't occur from a three dimensional sphere taking into account the look of each pose from 360 degrees. When doing client photography work with athletes the purpose is typically to pose them to capture their best look from the perspective of the lens. Often times the relaxed and resting portions of ones body are hidden for fitness looks as if athletes walk about tense 24/7. Video basically has the same perspective when shooting athletes for client work. However, from a journalistic standpoint versus client or public relations standpoint everything the athlete represents is fair game from the tense posing to the relaxed stances. If as pictured Phil Health is shown in a back double bicep pose from the side showing what the typical bodybuilder from amateur to pro look like when throwing their weight backward and not holding in their gut in journalism its fair game. Journalism in its purist form isn't about doing the positive public relations for the athlete or industry. Its about presenting facts. That said, we do primarily client work focused on helping them look their best in photo, video and in their other marketing. Athletes follow the rules and pose as they need to do to present the package the NPC National office and IFBB set as the standard. Its frankly irritating to hear all sorts of criticisms of bikini competitors doing what they are supposed to do while following the example of the NPC national level and pro show winners as the example, which is touted by those officials as appropriate.
For those who claim the rules aren't being followed or that make disparaging comments about the ladies in general get over yourselves. Its called a pose for a reason. As with the two images of the bikini competitors who had just transitioned from front pose to back pose demonstrate once the lady on the right set her stance and created the arch it narrowed her waist along with tightened her thighs, created more curve to the glutes and stretched out her hamstrings a bit all by design. For those claiming to want to positively promote the sport who criticize such posing as too sexy and worse maybe check yourselves as bodybuilders have been doing it for decades.
If you are criticizing it from a journalistic standpoint then what's the real issue? It's called a pose for a reason, which is to present the best look from the angle the pose is directed. If the purpose of the criticism is to impune the character of the athletes due to their posing that's a discriminatory mindset that went out in the 50s and to foist it in the name of journalism or bodybuilding purity is a fallacy.